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CULTIVATION
In Karnataka, Arecanut is cultivated as a garden crop whereas, in Kerala, except in Kasargod and Cannanore Districts it is grown in almost all the tracts of land near to the paddy fields or near to the coconut gardens. But, recently due to dependable price of Arecanut, Scientific farming is done in Kerala, Karnataka and Assam States. Further large scale expansion of Arecanut farming is also taking place in non-traditional areas. Adequate and regular supply of plant nutrients are essential for proper growth and yield of Arecanut.
Arecanut palm thrives well in heavy rainfall area with well marked dry season. Because of the high rainfall, the soil severely leached and eroded as as a result, the soil becomes very poor in plant nutrients. Thus for Arecanut Plantation, judicious application of fertilizer and organic manures is necessary as the tree cannot withstand water logging.
PROCESSING
There are two varieties of Arecanut, called white Supari and Red Supari. White variety supari is prepared by harvesting fully ripe Arecanut and by Sun drying for 40 to 50 days. After drying the nut, the shell of the nut has to be removed by hand/machine. The nut derived from this dried fruit is called Arecanut/Supari/Betelnut. Red variety Supari is prepared by harvesting the tender (green) Arecanut and peeling the husk. The nut derived by peeling the tender nut, are processed as per the variety required (i.e., wholenut, two pieces, 8pieces, etc) boiled in water and then Sun dried. The white variety i.e.,Chali variety of Areca is mainly grown in South Kanara, North Kanara of Karnataka State and northern parts of Kerala. The red variety of Arecanut is mainly produced in Shimoga, Chickmangalur, North Kanara, Chitradurga, Tumkur Districts of Karnataka. Trivandrum, Quilon, Alleppy, Kottayam, Ernakulam, Trichur, Waynad Districts of kerala. The Arecanut or Supari, what we call as Bazar stock, will have to be graded into several varieties to suit the consumer taste. The Bazar stock received is first garbled by hand picking and classified into different varieties like Mora, Moti, Vachras, Jamnagar, Jini, Lindi, etc.. Other varieties like fators are classified and cutting items are also prepared. Each variety has got its own market and is consumed by people from different part of India and outside. The cutting items are called as Fadcha, Tukada, Choora, Choori, Dagi nuts is done to mechanical Classifiers.
In Kerala State also Red Supari is prepared by dehusking the tendernut, boiling, Coloring, drying as mentioned above, in some cases wholenuts and some cases making them into slices and then boiling etc. The main varieties are called as Edi, Nayam, Iylon, Vellavichuru, Kalichuru, Iylon Veruvu, etc.
In some parts of Tumkur District, a variety called Podi, Podi Bette, Churu, Churu Bette is prepared by cutting the tender nuts into 8 pieces and boiling , drying, etc.
MARKETING
The Arecanut/Supari/Betelnut so purchased in various Branches are brought to main centers. Here it is garbled/graded and processed as per the requirement of the consuming markets. CAMPCO has appointed Selling Representatives(S.R's) for marketing its supari. These representatives canvass for CAMPCO supari and place orders and arrange the supply of supari to their customers and arrange the payments to CAMPCO. The goods are despatched through CAMPCO approved transporters by holding security deposits of both the transporters and S.R’s.
CAMPCO has opened Sales Depots at Bombay, Ahmedadad, Indore, Jaipur, Delhi, Nagpur, Patna, Calcutta, Cuttack, Bangalore, Rajkot, and Chennai and caters to the requirement of the local customers, in the respective States.
The customers can also directly contact the Branches for supari and their requirement will be met without the middlemen. There are about 1000 varieties of supari marketed by Campco.
Arecanut also called as 'supari' is available in different varieties and Categorized by grades SS, S, JJ, J
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1. MORA
2. MOTI
3. SEVARDHAN
4. JAMNAGAR
5. JEENI
6. LINDI
7. JAHAJI
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CAMPCO has Sales Depots at Bombay, Ahmedadad, Indore, Jaipur, Delhi,
Nagpur, Patna, Calcutta, Cuttack, Bangalore, Rajkot, and Chennai and caters to
the requirement of the local customers.The customers can also directly contact
the Branches for supari and other requirement will be met without the middlemen.
There are about 1000 varieties in CAMPCO brand supari.
Arecanut Samples
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